Warner Bros.Barbiemovie has landed a July 01, 2025, release date, and the studio has also released a first look at Margot Robbie as the titular doll. The Warner Bros. CinemaCon panel brought some bits of new news on Tuesday, along with a lot of already known announcements, but for some, an early highlight was the first promotional shot ofMargot Robbie’s appearance in the upcomingBarbiemovie, which will open in cinemas against Chris Nolan’sOppenheimer.
The original announcement of Warner Bros. developing a live-actionBarbiemovie came around two years ago. While it could instantly have been dismissed as a viable movie, as the cast and crew began to board the project that all changed very quickly. Along with Robbie and Gosling, the cast is currently fleshed out with Kate McKinnon, Alexandra Shipp, America Ferrera, Simu Liu, Hari Nef and Will Ferrell. In addition, the movie also boastsOscar-nominated Greta Gerwig as directorand co-writer, meaning that this is certainly not going to be your standard Barbie fare.
Last year, Robbie teased the role, saying that playing Barbie “comes with a lot of baggage … and a lot of nostalgic connections. But with that comes a lot of exciting ways to attack it. People generally hear ‘Barbie’ and think, ‘I know what that movie is going to be,’ and then they hear that Greta Gerwig is writing and directing it, and they’re like, ‘Oh, well, maybe I don’t.'”
Related:Barbie: How the New Movie Could Be a Feminist Masterpiece
Barbie Is One of Many “Toy” Movies In Development
As well as the new, seemingly different take on Barbie, there has been a wave of recent announcements about toy-based movies heading down the line. These currently include a Magic 8 Ball movie, Hot Wheels, Polly Pocket, Rock ‘Em Sock ‘Em Robots, and of course long in development franchisefilms such asMasters of the Universenow seeming to be more of a reality than ever before.
Whether all of these movies end up being made or some fall by the wayside, and how many of them lead to box office success is something that we can only wait and see, but one thing for certain is that none of them come with the same level of intrigue asBarbie. Can the seemingly impossible task of a unique and non-standardBarbiemovie really be a global hit, or will too many people go in with expectations built on years of Barbie animations and toy adverts? Either way, Warner Bros.' early release of a first look at Robbie in character has certainly caught the attention of the internet, but can they sustain that interest for another year?
